Author: Liz Bailey (page 1 of 2)

3 Reasons I Won’t Judge Your Spelling

Please excuse the spelling and handwriting

So say many of my clients. I really don’t mind some dodgy spelling though, in fact, I welcome it and this is the reason why.

Bad spelling is often a sign of a creative mind

Our minds work in odd ways and it seems that people who are very visual find the words on a page thing a bit of a puzzle. They also find the English language very odd. Two too and to or there and their, I won’t go on.

I wouldn’t want you to judge my drawing or painting

I know a lot of people with a talent that astounds me. They draw, paint, make things and have endless ideas. I really wouldn’t want them to judge (or even see) my drawings. I can make it as far as stick men but that’s about as far as it goes. We all have different things we find easy so we shouldn’t look down on others who find these things hard.

Its My Job, Not Yours

My job is to produce a well presented document which has accurate spelling and grammar. I expect you to get lost in your work and keep your creative flow.

My Tip To You

Always spell a word as it sounds. It may not be correctly spelt but everyone reading it will understand what you mean. And apostrophes (‘) – if you’re not sure, don’t. This is because people are more likely to notice a wrong one rather than a missing one.

You can also use a programme on your pc such as Grammarly.com which automatically highlights any spelling or grammatical mistakes and helps you fix them.

Is Spelling Important?

Yes and no. Spelling helps people understand us. When writing for ourselves and people who know and understand us already it’s not important. If we need to fill in a form, or make an impression on someone we don’t know, it’s more important to get it right. In that case, it is better to ask a family member friend or VA to help you rather than spend hours stressing out about it.

I work for creative people, who prefer visual things to the written word, people with lots of ideas and not a lot of time. If I can help you therefore, either with your social media, some typing or transcription, please call me on 07974 701526 or email to lizthewhiz@lovetyping.co.uk I will be glad to help.

Help with Spelling

Auto post to Instagram

Posting to Instagram can be a faff.

Until recently even when using Buffer and Hootsuite you still needed to go in and post manually after a reminder.

Not Any More!

You can now post directly but there are three things you need to ensure to post directly;

1️⃣ Your IG profile needs to be a business profile

2️⃣ You need to go into settings on that profile and do a whole link through to a Facebook page thing to enable direct posting.

3️⃣Your picture must have a ratio of 4:5 or 1:1.91, easily adjusted in your photo editor.

Only one image can be posted at a time, but you can add text.

I’m delighted by it. It takes all of the faff out auto-posting to IG and you can post from any device.

So, if Instagram is part of your marketing strategy, it got a whole lot easier!

Will you use this facility? Do you use it already?

How To Get A Daily List Status Update From MailChimp

Ding, dong ding dong diiiing says my mobile phone every morning to report that my client has a Daily List Status Update from MailChimp. That tune is music to my ears because it means my client has more subscribers to his mailing list.

How to get a Daily List Status Update From MailChimp

How does that happen? How does he get a daily influx of subscribers? My client is based in Wrexham, between Chester and Oswestry but people sign-up from around the world.

I can tell you one thing, his website doesn’t just sit online with hundreds of people searching it out every day. No.

It Starts With a Fantastic Offer

My client has a fantastic offer, despite that it could still be the world’s best-kept secret if nobody knew about it. So he hires me.

His list grows because every day I post to social media on his behalf. I post to Twitter, LinkedIn and Facebook. I tell people what is available and also leave a link for them to subscribe. Therefore, every day, people do sign-up to his list.

Two Things To Increase Your Mailing List

In conclusion, what two things does it take to get people to get those magic words: Daily List Status Update from MailChimp?

  1. A great offer
  2. Daily posting to social media

Yes it is that simple. Also, you don’t need to worry about GDPR because each you have proof of consent from each of those new subscribers.

If you are too busy to post to social media at the moment, or you are not tech savvy I’m always here to help. Check out my blog for tips and hints or look at my Social Media Services.

Imagine having that daily delivery to your inbox from MailChimp: here’s how your business did today on MailChimp – new subscribers!

call me on  07974 701526 or

email lizthewhiz@lovetyping.co.uk

Daily List Status Update from MailChimp Wrexham

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7 Ways To Increase Subscribers

With the advent of GDPR there will be no more buying email addresses and blanket marketing to them. So that begs the question; how will you increase subscribers to your mailing list? You know you need more subscribers because subscribers mean people looking at your work and people looking at your work means more sales. So what can you do?

It’s a bit like the chicken and the egg scenario. Why send out a newsletter if you have precious few subscribers? Alternatively, why ask people to subscribe to something that doesn’t exist yet?

It’s a conundrum many of us face so I’ve put together here 7 ways you can increase subscribers to your list. Some of these are one-off jobs, others will take a little more work but working together they should help you build up that list of current and potential clients.

  1. Have a link on each page on your website.
  2. Have a pop-up on your website asking people to subscribe. These are annoying but they do work.
  3. At the top of your Facebook page, there is a button. Change this to “sign-up” with the link to your mailing list.
  4. Have your offer and link to your mailing list on your Twitter profile.
  5. In the signature area in the bottom of your emails add a link asking people to subscribe.
  6. Send out social media posts highlighting your offer with the link to sign-up or directing to a sign-up page.
  7. Ask people. If someone gives you a business card you can send them an email to ask them to subscribe. If you run a stall or exhibition stand have a printed form for visitors to fill in asking them to subscribe. Keep copies of this form, photograph it as it will be your proof of consent if asked. You can also do this digitally.

Hopefully, that has got you thinking. You will probably come up with more ideas to increase your subscribers, if that is the case, please share them in the comments section below.

All of these things take time. If your time is better spent elsewhere, you can always ask your VA (winks conspiratorially) to do these things for you.

If you have not yet started your newsletter, you can get a head start here:

9 Things You Need To Know Before You Start A Newsletter

Still too much? Why not learn how I can help you with an Anxiety-Free GDPR Compliant Newsletter?

Start A Newsletter

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9 Steps To Start A Newsletter So You Can Get More Sales

Do You Need To Start A Newsletter?

Start a newsletter! That’s what you’ve decided but it can be very daunting. Yet another thing you need to do. And with all the hype over GDPR it can be even scarier. When we start something new there is always a learning curve. Everyone told me I needed to start a Newsletter, but they didn’t tell me the things I needed to do. I had to find out myself.

What sort of things were they? The legal stuff, the things that help you get people to sign-up and the unexpected.

My Free Gift To You

I’ve put a pdf together so you can get your hands on that information before you start a newsletter. And because (I have to confess, I need reading glasses sometimes now), I’ve prepared it so you can read it on your phone and don’t need a 15″ laptop to read it on.

You can get your hands on my free pdf : 9 Steps To Start An Online Newsletter – you’ve guessed it- by subscribing to my mailing list. You can always unsubscribe again afterwards, I won’t be offended but if you’re thinking of starting a newsletter you will find the emails I send you very helpful.

Get Your Free pdf here

Thank You For That

My newsletter has been going a while now.  There is always something new to learn and I share what I learn with my subscribers. It’s such a good way to keep in touch with people and I love to hear from you, what you think and anything else you would like to know which I can add to a future newsletter.

Don’t Let GDPR Put You Off

If you would like to start a newsletter but the reams of information about GDPR is putting you off, read my blog,

The One Thing You Need To Know About GDPR

It applies to people like myself, people who run their business single-handedly, without employees. If you keep records of the under 16s you need to take extra care and I would be pleased to help you with that.

Did You Subscribe To My Mailing List?

Thank you, but if you didn’t, here is the link again to 9 Things You Need To Know Before You Start A Newsletter

Get Your Free pdf

 

Start A Newsletter

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The One Thing You Need To Know About GDPR

Everyone is talking about GDPR. Apparently, it’s coming our way and we need to know about it or our business will blow up in our face! Maybe you should hire someone to make sure you don’t fall foul of it. Or read countless blogs and articles without being any the wiser.

What is GDPR?

In short, GDPR is General Data Protection Regulation. It’s a regulation coming from Europe that is landing on our doorsteps on 25th May 2018. Your business has to be compliant or it could be subject to fines or further sanctions. The regulations are extremely long and are already being scrutinised by the lawyers.

What is the purpose of GDPR?

You may have noticed you are getting more and more unwanted emails, yet at the same time, you know that to grow your business you need to get a list of email addresses together and start sending out emails. You also may have given your email address and other credentials to any number of online companies. Just think how many businesses have your email address a password you have given them. The point of GDPR is to make sure that information is only used by your permission and that all information about you is kept safe. It also means that you can only use similar information by the owners’ permission.

Why Should We Be Grateful for GDPR?

In truth, GDPR goes much further than that, it includes all information held about other people, so this would include personal information held by Health Practitioners and Financial Institutions. It also covers information held about our children who increasingly are living in an online world. GDPR is meant to ensure all information held about us is dealt with responsibly and not shared without our permission.

What Is The One Thing You Need To Know About GDPR?

In short, it is this;

Treat Information On Other People As If It Is Your Own

Do you want to give your email address to someone and have them share it with others? No, then we shouldn’t do that with email addresses given to us. Yes, there may be some arguing over whether information given is personal or company, but every email address has a person on the other end of it who has to wade through the inbox and look for the emails that are actually relevant to them.

Do you like to receive mountains of unsolicited emails from people who have done a “Data Scrape” of thousands of websites? No? Then don’t send unsolicited marketing emails to other people.

How would you feel knowing people have got your address and other information about you, “just in case”? Or that they aren’t careful with it, leaving it lying around unprotected? Not a nice feeling is it? We have to be just as careful with the information we have belonging to other people and businesses.

Really?! Is That It?

I may have oversimplified it and the lawyers will be rubbing their hands as they fight about the tiny details of the GDPR Regulations. Some businesses will want to sail as close to the edge as they can. Businesses have to name a person responsible for looking after Data, but if you are a small businesses owner, that is you anyway.

If you are a small business owner with a relatively small list, or just thinking about starting a Newsletter or mailing list, stick to the advice above and you won’t go far wrong.

What if you are still concerned. Maybe you are too busy for all this. Why not learn more about how I can provide you with a GDPR Compliant Newsletter?

Remember, if you need a little help with your Newsletter, that is something I can help you with.  Call me on 07974 701526 or email lizthewhiz@lovetyping.co.uk

 

GDPR and Your Newsletter

FREEDOM TO GET LOST IN THE WORK YOU LOVE

A Transcription Service Will Enhance Your Business

Prefer to listen instead of read? Listen to this page on SoundCloud

 

Have You Ever Thought About Using A Transcription Service?

A transcription service is probably something you never thought about when you started your business. But then again how many services have you started using since you started your business that you never thought you would? You have a website or Etsy site, you may use social media channels you have never used before, Drop Box and maybe even MailChimp.

So why would you add transcription service to that list?

Using A Transcription Service Is Part Of Being A Professional Business Owner

Let’s just think about this for a minute. If you think of someone dictating their work, who do you see? A solicitor, an accountant, a professor? Why do they do that? It is because time is money and they know that their time is better spent “doing what they do” than typing and other admin. They understand that by outsourcing tedious work they have a higher income.

If you feel nervous about doing dictation you can read my article

6 Steps To Excellent Dictation

Why Not Just Use Voice To Text Software?

Voice to text software is improving all the time and can be very helpful – if it can understand you! I’ve heard some funny stories about the software typing the VERY wrong thing! Whilst it does type the words you have spoken, what it can’t do is format it, add bold and italics, format a table or a form. The software doesn’t know when you are asking a question and put a question mark. It can’t guess a word for you either.

If you say, “You know, that Greek pudding that sounds like balaclava”, that is (hopefully) exactly what it will put. On the other hand, I will be able to guess you mean Baklava.

 

I can insert text directly into your WordPress website or into your Newsletter. Or I can return text as a Word document or a PDF. I listen to how you talk and add the right punctuation.

Your life will be so much easier. You talk and get a fully formatted document in return that you can share with pride.

 Blog Transcription Service

When you love creating, the last thing you want to do is pause your work and start blogging. It can take the joy out of your business. By recording your blog and sending it for transcription your blog can be completed in a quarter of the time. I can type straight into your WordPress website, with your permission of course, or send the text back to you for insertion.  This will leave you free to focus on the work you love.

Newsletter Transcription Service

A good newsletter is a mixture of pictures, videos and text. If you provide the images and a recording of any text I can prepare your newsletter.  If you would like to send the newsletter yourself I can return the text to you ready for insertion. Or I can deal with the whole newsletter business for you leaving you free to get lost in the work you love.  If you would like to learn more about this, please call me on 07974 701526 or email lizthewhiz@lovetyping.co.uk

Client Phone Call Transcription Service

Client instructions are often received over the phone or via a video call or conference call. When taking notes do you find you can’t read them back afterward? Or that whilst writing your client’s instructions you are thinking of ideas immediately but can’t write those down too? Many people record a call which can be useful but this needs to be played through each time you want to review it.

I can transcribe a recorded client call so you can review the conversation and make notes at your leisure. You can be sure that you catch everything your client has said and asked for. That, in turn, means the work you do for them will be to a much higher standard.

Coaching Call Transcription Service

Is this a service you are providing to your coaching clients? Part of the service you provide them may be a long chat about their work, you may also provide a recording of that chat. However, your client is busy, they may not want to keep playing back an hour’s recording, instead, they may just want the highlights.

A transcription of the phone call will make you stand out from your competitors, giving your clients something extra that other coaches do not provide. They will be able to take notes and review the conversation at ease. It will also give you some easy to review notes too.

You could factor the price into your coaching cost or add it as an extra service.

Complaint Call Transcription Service

When making a serious complaint it is very important that you are clear on what was said. Many people keep a recording of the conversation. However, what if you want to escalate the complaint? You may want to obtain a transcription of the complaint telephone call. This will show the company you mean business and may result in a quicker settlement of the matter, saving you money and time in the long run.

Scam Call Transcription Service

How many scam calls do you receive each day? The majority of mine seem to arrive at around lunch time. Some scam calls are more serious than others and if you have real concerns you may want to pursue the matter. How can you get more people to back a campaign or see the matter as serious? They may not be willing to listen to a whole recording, especially if at times the diction of the scammer is unclear. A transcription of the recording can easily be distributed to assist you in your campaign.

Small Biz Geek based in Nottingham used this service to uncover a company trying to scam web developers. You can read about it here and see how important transcription of phone calls was in showing the fake nature of the supposed web regulation company

Proclaimed Web Industry Regulator Sells Low-Quality Business Leads

Video Transcription Service

Everyone will tell you if you want to market your business, you need to use videos. They are certainly eye-catching and they work. They work because people are busy. However, if your client or customer is busy and a fast reader you may find they do not stop and take the time to watch your video. The reason being they want something they can skim read, something with headings that they can have a quick look through and absorb. A transcription of your video will make it appeal to both groups of people – those who watch and those who read. This could double your business reach. It will make your business stand out amongst your competitors. The end result? Yours will be the business that grows faster.

A website that does this successfully is wpbeginner.com and you can see an example on

How To Start A WordPress Blog The Right Way

I have to admit, I am one of those people who tend to skip a video and look for something to read instead. Especially a tutorial. I like to go back step by step and analyze what is said.

I can transcribe from a wide variety of video recordings. Once you are happy with the transcription the document can be converted to a PDF for easy download.

Podcast Transcription Service

Do you use podcasts as part of your marketing or training? Imagine if you could double their reach. A transcription of your podcast can reach people who prefer reading to listening. It can be reviewed and annotated by those who can benefit from it most.

I can provide a downloadable PDF of your podcast that enhances your website.

Which File Types Can I Transcribe From?

The following is a list of known file types from which I can transcribe.

Audio FilesVideo Files
AAC3G2
ACT3G3
AIFTASF
AIFFAVI
AMRDivX
APEDV
AUFLV
CAFM4V
DCTMKV
DSPMOV
DSSMP4
DVFMPEG
DVSWMV
FLAC
OGG
M4A
MP2
MP3
MPC
MSV
QCP
RA/RM
SHN
SPX
VOC
VOX
WAV
WMA

If a file type of yours is not shown I’m happy to try it out or attempt to convert it to a type from which I will be able to transcribe.

How Much Does It Cost?

1 Minute Recorded Speech
One Person Speaking
£1.10
Minimum £15

Save Yourself Time

Call Liz Bailey on 07974 701526 or email me at lizthewhiz@lovetyping.co.uk I’m happy to chat about how I can help you out.

 

Transcription Services

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Keep Kids Occupied with Adobe Acrobat Reader

Keeping Kids Occupied Is A Major Parenting Priority

You are out and about and you need to keep your kids occupied for five or ten minutes. However, you don’t want them playing a noisy game on your mobile or looking at inane YouTube videos.

Or, you are trying to work from home and you need something to keep your little one occupied. The problem is it seems they want to be like you and work on YOUR laptop.

There is a little trick I have used many times to keep the under fives, with a desire to do one tiny drawing per page, occupied.

You Need Two Things

The two things you need are Adobe Acrobat Reader downloaded on your mobile or tablet and a Blank PDF. I have prepared one for you to save you the time of creating one.

You can choose from many apps, all designed at keeping your kids occupied. I like this one because of its simplicity and the fact that I have one on my phone anyway.

Watch this video to see how easy it is:

I hope that it works for you. Let me know if it manages to keep your little ones occupied for more than 5 minutes.

Working from home can be challenging, especially during school holidays or when the children are little. You may find the blog You Can Enjoy School Holidays When You Work From Home helpful.

Or you can call me on 07974 701526 or email to lizthewhiz@lovetyping.co.uk so that we can talk about how I can help with some of your admin tasks leaving you more time for your family. We can arrange to chat over Skype or WhatsApp. If you live locally to Wrexham, Chester or Llangollen we can meet in person.

Holiday Cover Typing Services

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Photo Courtesy of imagerymajestic at freedigitalphotos.net

Newsletter FAQ

How often should I send my newsletter

There are 2 rules on this is:

  • If you have asked people to sign up to a monthly newsletter you are limited to sending them 1 monthly newsletter. Instead, ask people to sign up to your mailing list.
  • Be consistent

Generally speaking, send what your clients want to receive. If your clients are busy and you want to keep your business in front of them send a monthly or bi-weekly newsletter with the occasional extra special offer. You can usually tell from the “click-thru” rate whether your emails are being well received and whether you can increase frequency.

What is the difference between a newsletter and email marketing?

A newsletter is a form of email marketing. It is what it says on the can. Once you have got the hang of this you may want to try using automated emails to send a string of emails to gently nudge a potential client to a certain conclusion.

Is MailChimp the only programme that will send a mass email?

Not at all. There are many. Email programmes like Google and Thunderbird have easy to use add-ons (you download an extra building block).

CRM (Customer Relationship Management) programmes will also send mass emails. Again there are usually limits with you having to pay to send out a decent number. Once you get into using these programmes though it is often worthwhile using the paid versions.

There are many other email programmes like MailChimp around, however that is currently the most well known.

Do I have to get permission to send mass emails?

If you live in the UK, Yes. Although laws vary from country to country.

Do I need to register under Data Protection?

In the UK you can self-assess using the link below:

https://ico.org.uk/for-organisations/register/self-assessment/

How can I stop my emails going being treated as Spam?

There is no absolute answer and if you are writing to large businesses or IT companies, emails from companies like MailChimp go straight to “quarantine”. There are some steps you can take though.

  • Make sure you have permission from every subscriber to send your newsletter
  • Ask your subscriber to add you to their address list
  • NEVER copy and paste from Word (it adds extra code)
  • Personalise your email using merge fields

How can I personalise my emails?

When using a mass email programme you will notice they offer different “fields”. A field is a column of information in your list that varies with each subscriber. So if you have a column named “First Name” if you type Hi {First Name} or *[First Name]* into your email it will address each recipient individually.

If you are new to merge fields you might want to play around with this first with a test list to get the hang of it.

Use of merge fields requires careful list management, for instance, I once received something addressed as “Hi Love”!

The sky is the limit with this, the more information you have about your subscribers the more you can personalise, however you need to use careful wording to make up for any blank fields in a subscriber list.

Can I send an email to just one person on my MailChimp List?

Technically, yes you can. You would have to put that person in a “hidden group” all on their own and send your email to that group.

Can I resend a newsletter?

Yes, you can. You could just resend to subscribers who haven’t opened it yet. You could change the heading too in order to try and get more attention.

What If I Need Help With My Newsletter

Call me, Liz Bailey on 07974 701526 or email lizthewhiz@lovetyping.co.uk

I provide a variety of newsletter packages to suit your needs, whether they be weekly, monthly or other email marketing.

Newsletter Typing Service

FREEDOM TO GET LOST IN THE WORK YOU LOVE

Build Some Love For Your Newsletter List

How Can You Increase Your Newsletter List?

Now that you have decided to send a newsletter, how can you increase your newsletter list? The most important thing is:

To Increase Your Newsletter List Have a Fantastic Offer or Free Gift That Can Only Be Accessed By Signing Up To Your Newsletter

What do you have to give that won’t cost you much but that your potential client will really appreciate? Here are a few ideas. You will probably come up with more.

  • What about a quick drawing using their initials, like a personal logo?
  • Maybe you could offer a free image they can print off themselves.
  • If you felt up to running a Facebook group to help others learn about the skills you have, it could be access to that group requires them to give you their email address.
  • Do you have a piece of information a “How To” that your potential client would be willing to relinquish their email address for?
  • You may have a video or webinar that people have to sign-up for, giving their email address.
  • Other businesses simply don’t put prices on their website and offer a price list in exchange for some-one signing up to their mailing list.

Broadcast Your Offer

  • If you attend network meetings or marketing events you can take a flyer with you that mentions the offer.
  • Get in touch with your existing contacts to let them know your fantastic offer and asking them to sign-up.
  • If you primarily market via social media repeat tweet or post. “Pin” the tweet or post to the top or your profile.

Make It Easy

Make it easy for your client to sign-up. All MailChimp lists come with an automatic sign-up form. You can have it inserted onto your website or email, post or tweet the link.

Getting Help To Grow Your Newsletter List

I’m full of bright ideas about how you can use your newsletter to drum up more business; no doubt you are too. Call me, Liz Bailey on 07974 701526 or email lizthewhiz@lovetyping.co.uk

I provide a variety of newsletter packages to suit your needs, whether they be weekly, monthly or automated email marketing.

Grow Newsletter List

FREEDOM TO GET LOST IN THE WORK YOU LOVE

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