Posting to Instagram can be a faff.

Until recently even when using Buffer and Hootsuite you still needed to go in and post manually after a reminder.

Not Any More!

You can now post directly but there are three things you need to ensure to post directly;

1️⃣ Your IG profile needs to be a business profile

2️⃣ You need to go into settings on that profile and do a whole link through to a Facebook page thing to enable direct posting.

3️⃣Your picture must have a ratio of 4:5 or 1:1.91, easily adjusted in your photo editor.

Only one image can be posted at a time, but you can add text.

I’m delighted by it. It takes all of the faff out auto-posting to IG and you can post from any device.

So, if Instagram is part of your marketing strategy, it got a whole lot easier!

Will you use this facility? Do you use it already?