Category: Admin Support (page 1 of 5)

Has GDPR Endangered Our Privacy?

It’s been a while now since the new privacy laws including GDPR was enforced in May 2018 and we all raced like mad to make our businesses compliant.

I’m Beginning To Wonder if I’m Giving Away More Privacy Than Ever!

Every website I visit I have to click my way through any number of notices – a privacy policy, cookie policy, terms of engagement and say that I agree to them.

Do I read this long list of caveats? No, of course I don’t.

Can You Imagine Being the Person That Reads Everything?

“I want to buy some shoes but before I do, let me check that I agree with the terms of using this website”

10 minutes later

“No, I don’t agree, let me find a different website.”

I’m Clicking My Whole Life Away

No, I’m not that person. I just click and agree my whole life away and I wonder exactly what I am agreeing to.

Just how many times over the last couple of months have you clicked “I agree” to a huge box obliterating your screen just to get to a tiny nugget of information or maybe something as insignificant as shaving foam! (I’m not a big buyer of shaving foam by the way that was just a for instance – in case you were wondering.)

Correct me if I’m wrong, but it feels like, instead of a website having to be decent (hopefully) and stay within some guidelines because if they don’t and I find out they might get into trouble somehow, things have changed. Now they can get away with anything because I’ve ticked the box to say it’s okay without even reading it. Seriously, I don’t know what I’ve agreed to recently at all!

I’m Still Serious About My GDPR Responsibilities

Obviously, I have a cookie policy, privacy policy and terms of engagement on my website. I have my Data Protection Licence and regularly read the newsletter from the ICO.

In fact, setting up a legal and GDPR compliant mailing list is one of my core services. However, I do not, and will not have an over the top pop-up that you have no chance of reading through before you land on one of my pages.

Neither does the ICO. They have a cookie policy pop-up and that’s it.

What Is On Your Website?

What will happen if I land on your website? Do you have a massive pop-up box or a straightforward link to the cookie-policy with everything else in a link in your footer? Is it easy for me to view your website? Because, if it is, I’m more likely to read what you have to say or buy from you.

GDPR Is In Place To Protect Our Privacy

GDPR is there to protect our policy. As business owners therefore, it is up to us to be responsible and protect the privacy of our website users. In the blog The One Thing You Need To Know About GDPR I emphasise we should treat others as we want to be treated. If we do this we will be more successful.

Auto post to Instagram

Posting to Instagram can be a faff.

Until recently even when using Buffer and Hootsuite you still needed to go in and post manually after a reminder.

Not Any More!

You can now post directly but there are three things you need to ensure to post directly;

1️⃣ Your IG profile needs to be a business profile

2️⃣ You need to go into settings on that profile and do a whole link through to a Facebook page thing to enable direct posting.

3️⃣Your picture must have a ratio of 4:5 or 1:1.91, easily adjusted in your photo editor.

Only one image can be posted at a time, but you can add text.

I’m delighted by it. It takes all of the faff out auto-posting to IG and you can post from any device.

So, if Instagram is part of your marketing strategy, it got a whole lot easier!

Will you use this facility? Do you use it already?

How To Get A Daily List Status Update From Mailchimp

Daily List Status Update From Mailchimp – Every Day

Ding, dong ding dong diiiing says my mobile phone every morning to report that my client has a Daily List Status Update from Mailchimp. That tune is music to my ears because it means my client has more subscribers to his mailing list.

How To Get A Daily List Status Update From Mailchimp

If you want to turn this setting on or off you can view my mini YouTube video. But how do you get more of these emails? Popping in your inbox every day, telling you that you have new subscribers?

New Subscribers Every Day

How does that happen? How does he get a daily influx of subscribers? My client is based in Wrexham, between Chester and Oswestry but people sign-up from around the world.

I can tell you one thing, his website doesn’t just sit online with hundreds of people searching it out every day. No.

It Starts With a Fantastic Offer

My client has a fantastic offer, despite that it could still be the world’s best-kept secret if nobody knew about it. So he hires me.

His list grows because every day I post to social media on his behalf. I post to Twitter, LinkedIn and Facebook. I tell people what is available and also leave a link for them to subscribe. Therefore, every day, people do sign-up to his list.

Two Things To Increase Your Mailing List

In conclusion, what two things does it take to get people to get those magic words: Daily List Status Update from Mailchimp?

  1. A great offer
  2. Daily posting to social media

Yes it is that simple. Also, you don’t need to worry about GDPR because each you have proof of consent from each of those new subscribers.

If you are too busy to post to social media at the moment, or you are not tech savvy I’m always here to help. Check out my blog for tips and hints or look at my Social Media Services.

Imagine having that daily delivery to your inbox from Mailchimp: here’s how your business did today on Mailchimp – new subscribers!

call me on  07974 701526 or

email lizthewhiz@lovetyping.co.uk

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